Call Waiting
CREATIVE DIRECTION & DESIGN FOR BRANDS AND LIFE.
When you could use another set of eyes, we’re here.
🔴 INCOMING /
You know it could be better. You just might not know what it needs yet.
CALL WAITING // CREATIVE DIRECTION & DESIGN
Call Waiting is a creative direction and design practice for brands, people, and ideas in need of another set of eyes. We bring clarity to what you’re trying to make—and help bring it to life.
COME WITH A BRIEF.
COME WITH HALF A BRIEF.
COME WITH "SOMETHING FEELS OFF."
We’re here when you need us.
From a fresh set of eyes to a fully realized creative direction.
CALL WAITING // FOR BRANDS
From a fresh set of eyes to a fully realized creative direction.
01
Creative Direction ↗
02
Brand Identity & Refreshes ↗
03
Campaigns & Launches ↗
04
Art Direction ↗
05
Design ↗
06
Ongoing Creative Support ↗
Selected Work
WORK BY FOUNDER & CREATIVE DIRECTOR KAYLA CABRAL
Willow
BRAND EVOLUTION / CAMPAIGNS / LAUNCH / RETAIL
Gleamin
ART DIRECTION / CAMPAIGN / BRAND CREATIVE
Foundry Heights
BRAND IDENTITY / CREATIVE DIRECTION
CALL WAITING // SERVICES
Ways to Work Together
01 / THE CALL
Another set of eyes.
A focused creative consultation for an idea, question or problem that could use experienced creative perspective.
60 MINUTES + RECOMMENDATIONS
$350
02 / THE BRIEF
Let's make something.
Creative direction and design for brands ready to build, evolve or launch something—from identities and refreshes to campaigns, launches and everything the brief requires.
STARTING AT $2,500
03 / ON CALL
Consider us part of the team.
Ongoing creative direction and senior design support for brands that need consistent creative thinking without a full-time hire.
STARTING AT $3,500 / MONTH
04 / OFF BRIEF
Have something else in mind?
A wedding. A wardrobe. A party. A photoshoot. A trip. A very specific idea you can't stop thinking about.
CUSTOM
THE PERSON ON THE OTHER END
Hi, I’m Kayla.
I’m a creative director and designer with experience building brands, launching products and creating the systems that help good ideas show up consistently in the world.
After years of being the person people call when something needs an idea, an opinion or another set of eyes, I started Call Waiting around a simple belief: almost anything can benefit from a good creative eye.
Brands, launches, parties, wardrobes, spaces, weird little ideas you text your friends about at midnight. Call Waiting is where all of it can live.
BASED IN LOS ANGELES // WORKING EVERYWHERE
BRANDING / WHAT SHOULD I WEAR? / INVITATIONS / IS THIS UGLY? / LAUNCH IDEAS / WHERE DO I FIND THIS? / TABLESCAPES / PACKAGING / HELP ME PICK / INCOMING ☎ / ETC.
CALL WAITING // OPEN LINE
Need a second opinion?
Send it our way. The Hotline is an open line for questions, ideas, dilemmas and things that could use another set of eyes.
BRANDING / WHAT SHOULD I WEAR? / INVITATIONS / IS THIS UGLY? / LAUNCH IDEAS / WHERE DO I FIND THIS? / TABLESCAPES / PACKAGING / HELP ME PICK / INCOMING ☎ / ETC.
YOUR CALL //
What are we
working on?